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Engagement

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Who We Are

Engagement is what we call marketing at Mozilla. And, just like everything else, it’s not entirely traditional. We focus on building relationships with individuals, organizations and developers around the world to fuel our mission and help get our products into users' hands. It's our job to communicate the values of Mozilla and our products, and rally the world. We do this with product marketing, brand, events, design, communications, competitive insights, community outreach and more.

We're also joined by 400 Mozilla Reps and other Mozilla volunteers around the world to help promote Mozilla, our products and contribution opportunities.

Take a look at our teams, what we do, and how to get in touch.

Where can you find us?

The easiest way to send a message to Engagement is in one our community mailing lists, such as our marketing list.

Otherwise, join us on IRC in our #marketing channel for general discussion about Mozilla marketing efforts.

We also have several IRC channels for specific teams or projects you can view in our complete IRC channel list.

How to get involved?

Click on each of the teams below to learn more about the different groups and projects, and how to get involved.

Teams

Community Engagement
Team Lead: Mary Colvig Mailing List: rainbow-unicorns at mozilla.com
The Community Engagement team empowers and grows our overall community, from users to supporters to contributors, to use, advocate for, and contribute to Firefox and Mozilla products and our mission.

Developer Relations
Team Lead: Stormy Peters Mailing List: engagement-developers@lists.mozilla.org
The Developer Relations community serves the Mozilla mission by promoting open Web-related technologies to developers:
  • We work with product teams to communicate how developers benefit from Mozilla products and open technologies, to achieve our mission and product plans.
  • We provide information, examples, and direct interaction, online and at events, so that developers (within Mozilla and in the broader Web community) understand and adopt open technologies and products.
  • We foster the capabilities of Mozillians to communicate about Mozilla's initiatives and values to developers, so that Mozilla's developer community can grow.

Product Marketing
Team Lead: John Bernard Mailing List: pmm at mozilla.com
Our team is responsible for the promotion and adoption of Mozilla products and the Mozilla vision. Focuses on user, market, and competitive research; devising and driving product development and business strategy, and devising and driving the outbound marketing strategy for our products.

Brand Engagement
Team Lead: Peter Scanlon Mailing List: branding at mozilla.com
Brand Engagement is responsible for ensuring that the Mozilla and Firefox brands are communicated clearly and consistently by us, our contributors and our partners. We also tell our story by building sponsorships, experiences and events that create or renew relationships with audiences who share our brands' values and philosophies.

Communications
Team Lead: Leslie Nakajima Mailing List: press@mozilla.com
The communications team's purpose is to cultivate trust with different communities by communicating Mozilla's story to the press and other media. The team acts a mediator between the company and the wider public, helping users get to know Mozilla by maintaining transparent communication, while maintaining the positive and active voice unique to Mozilla.


Projects

We are currently working on an Engagement-wide project calendar and how those projects support organization-wide goals. Stay tuned!