Welcome to the Firefox Friends - our Word of Mouth Marketing program.
Our wiki is currently under construction. New information is being updated weekly. Thank you for your patience!
Firefox Friends Stakeholders
Jessica Osorio, Word of Mouth Marketing Manager
Chelsea Novak, Head of Community Generated Marketing
Mary Colvig, Director of Community Engagement
Firefox Friends Localization
Firefox Friends is currently available in five locales: English (EN-US), Spanish (ES), Brazilian Portuguese (PT-BR), German (DE), French (FR)
Most of the content featured on Firefox Friends comes from Mozilla's Community Marketing Team. The content for each month is completed around two weeks prior to the month it's slated to go live. For example, November content is completed in EN by mid October. Once this content is ready in EN, it's transferred to the respective sheets within the global content calendar what is used to develop content for the Firefox Friends channel. Then, the wonderful localizers for Firefox Friends are alerted via email, linked to their respective locale's sheets, and asked to complete translations before the start of the next month (usually around one to two weeks lead time).
The Firefox Friends Localization Team
Alba González Fuentes
Role: Global Content & Localization Wrangler
If you're interested in contributing to Firefox Friends on the Localization team, please contact Jessica Osorio at email@example.com.
Firefox Friends Contributors
Role: Global User-Generated Content Manager
Role: Reporting Analyst
Description: Pull program performance data, analyze data, find opportunities and threats.
Ideal Experience: Google Analytics (beginner or higher level), Google Sheets, Excel, Word of Mouth Marketing insights.
Role: Rewards Manager
Description: Pull campaign-based and quarterly winners, help wrangle contact/shipping information and help to complete prize fulfillment.
Ideal Experience: Google Forms, Google Sheets, Excel.
If you're interested in contributing, please contact Jessica Osorio at firstname.lastname@example.org.