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Websites/Mozilla.org/Hello/Onboarding (view source)
Revision as of 18:24, 8 December 2014
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An onboarding experience on Mozilla.org to support the launch of Firefox Hello. This campaign is part of the larger engagement campaign which is being tracked in Basecamp. | An onboarding experience on Mozilla.org to support the launch of Firefox Hello. This campaign is part of the larger engagement campaign which is being tracked in Basecamp. | ||
It will consist of six elements: | It will consist of six elements: | ||
===== In scope for GA 35 ===== | |||
* [https://wiki.mozilla.org/Websites/Mozilla.org/Hello/Onboarding#FTE_-_First_Time_Experience FTE/FTU]: (In scope for GA 35) a first time experience (aka FTU) which will guide a new user through his or her first conversation | * [https://wiki.mozilla.org/Websites/Mozilla.org/Hello/Onboarding#FTE_-_First_Time_Experience FTE/FTU]: (In scope for GA 35) a first time experience (aka FTU) which will guide a new user through his or her first conversation | ||
* FTUE (Minimal): (In scope for GA 35) a descoped version of the tour, which is a static page with minimal product interaction | * [https://bugzilla.mozilla.org/show_bug.cgi?id=1102557 FTUE (Minimal)]: (In scope for GA 35) a descoped version of the tour, which is a static page with minimal product interaction | ||
* [https://wiki.mozilla.org/Websites/Mozilla.org/Hello/Onboarding#Product_Page Product Page]: (In scope for GA 35) a new product page highlighting Hello | |||
* [https://wiki.mozilla.org/Websites/Mozilla.org/Hello/Onboarding#Snippets Hello Snippets]: (In scope for GA 35) a snippet to highlight the new Hello product | |||
===== Out of scope for GA 35 ===== | |||
* [https://wiki.mozilla.org/Websites/Mozilla.org/Hello/Onboarding#.2Fwhatsnew /whatsnew]: (OUT of scope for GA 35) a modified /whatsnew experience | * [https://wiki.mozilla.org/Websites/Mozilla.org/Hello/Onboarding#.2Fwhatsnew /whatsnew]: (OUT of scope for GA 35) a modified /whatsnew experience | ||
* [https://wiki.mozilla.org/Websites/Mozilla.org/Hello/Onboarding#.2Ffirstrun /firstrun]: (OUT of scope for GA 35) a new /firstrun tour | * [https://wiki.mozilla.org/Websites/Mozilla.org/Hello/Onboarding#.2Ffirstrun /firstrun]: (OUT of scope for GA 35) a new /firstrun tour | ||
* [https://wiki.mozilla.org/Websites/Mozilla.org/Hello/Onboarding#Post_Tour_Page Post Tour Page]: (OUT of scope for GA 35) a page which exits the user from the tour | * [https://wiki.mozilla.org/Websites/Mozilla.org/Hello/Onboarding#Post_Tour_Page Post Tour Page]: (OUT of scope for GA 35) a page which exits the user from the tour | ||
The goal of the onboarding suite will be to drive awareness of Firefox Hello, and encourage usage of the new product. | The goal of the onboarding suite will be to drive awareness of Firefox Hello, and encourage usage of the new product. | ||