canmove, Confirmed users, Bureaucrats and Sysops emeriti
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Growth Team/Projects/Firefox Firstrun Improvements 2015: Difference between revisions
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Growth Team/Projects/Firefox Firstrun Improvements 2015 (view source)
Revision as of 00:16, 31 December 2014
, 31 December 2014→Project Description
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= Project Description = | = Project Description = | ||
This project will be focusing on the Firefox first run experience and tour that is shown to users who install Firefox for the first time. The purpose of the tour is to educate users about Firefox that is supported by the growth theory that users who understand how to use the product better drive more usage. We will be exploring how to get more people to take a tour and how to more of those people to finish the tour. We will be experiment with various tours and measuring not only conversion rates on the website side, but also how that impacts usage. | |||
= Project Goals = | = Project Goals = | ||