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| Discussion: | | Discussion: |
| * same as transcript | | * same as transcript |
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| ==== ticker text ====
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| * news often have a ticker text at the bottom of the screen
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| * ticker text always stays at the same position and scrolls through from left to right
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| * the ticker text often has small ads in it, too
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| * there are often graphics included
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| ==== image maps ====
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| * advertisers in particular want to mark regions on online video with hyperlinks and some scroll-over text, which is linked to the region
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| * there is the active region and there is the region for the scroll-over text
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| * there can be text & graphics in the scroll-over text box
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| * can be placed anywhere on top of the video screen
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| * the active region is typically empty and lights up upon scroll-over
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| MULTIPLEX INTO OGG: as timed text track | | MULTIPLEX INTO OGG: as timed text track |