Firefox Update Content Mozilla.com Optimization: Difference between revisions

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*Firefox Update Content (Mozilla.com Optimization)
'''Firefox Update Content (Mozilla.com Optimization)'''


'The Problem'
*The Problem*
There seem to be two separate issues when trying to understand why users don’t update their Firefox:
There seem to be two separate issues when trying to understand why users don’t update their Firefox:
1)Users do not understand the benefits of  “updating” and distrust the idea of continually downloading things from the Internet.
**Users do not understand the benefits of  “updating” and distrust the idea of continually downloading things from the Internet.
2)Users do not know how to update their browser and confuse it with re-downloading Firefox.  
**Users do not know how to update their browser and confuse it with re-downloading Firefox.  


'The Two-Fold Solution'
*The Two-Fold Solution*


'Schedule'
*Schedule*
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