Firefox Update Content Mozilla.com Optimization: Difference between revisions

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'''Firefox Update Content (Mozilla.com Optimization)'''
'''Firefox Update Content (Mozilla.com Optimization)'''


*The Problem*
*The Problem
There seem to be two separate issues when trying to understand why users don’t update their Firefox:
There seem to be two separate issues when trying to understand why users don’t update their Firefox:
**Users do not understand the benefits of  “updating” and distrust the idea of continually downloading things from the Internet.
**Users do not understand the benefits of  “updating” and distrust the idea of continually downloading things from the Internet.
**Users do not know how to update their browser and confuse it with re-downloading Firefox.  
**Users do not know how to update their browser and confuse it with re-downloading Firefox.  


*The Two-Fold Solution*
*The Two-Fold Solution
**Use the existing http://www.mozilla.com/en-US/firefox/ie.html and personal.html page and add content in the “Quick Tips” Box with a “Learn more” link [actually, the page would just be styled like the /ie.html page, but wouldn’t actually be on that page…should actually be on /upgrade.html instead]
***Create www.mozilla.com/en-US/firefox/update page with FAQs
***What is an update?
***Why is it important?
***How do I get an update? (SUMO link)
***What about my book marks…?
**Add link to SUMO articles (https://support.mozilla.com/en-US/kb/Updating+Firefox)
***Add content on benefits of updating, security, etc. on First Run Page
***Have snippets circulating about updating to the latest version of Firefox
**Add content to https://support.mozilla.com/en-US/kb/Updating+Firefox) and info for Mac and Linux.
**Screenshots


*Schedule*
 
*Schedule
 
*Bugs
797

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