Engagement/Analytics/Webtrends/Tracking: Difference between revisions

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== How To Track Product Downloads ==
== How To Track Product Downloads ==
Product download reports are useful for measuring the effectiveness of product landing pages.  For example you may have a marketing campaign that lands on the Firefox download page but for some reason the number of downloads is low.  This could be the result of any number of things (e.g. a mis-configured marketing campaign, negative press, etc...).  A good place to start ruling things out is the landing page itself.  Maybe there are several third party advertisements with similar download button confusing the user.


== Video Tracking: How to Tag It ==
== Video Tracking: How to Tag It ==
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