Confirmed users
9,624
edits
Webmaker/Press/Template: Difference between revisions
Jump to navigation
Jump to search
no edit summary
No edit summary |
No edit summary |
||
| Line 2: | Line 2: | ||
<h1> DRAFT ONLY -- NOT READY FOR SHARING</h1> | <h1> DRAFT ONLY -- NOT READY FOR SHARING</h1> | ||
<h2>Three big announcements at Mozilla Festival 2012:</h2> | <h2>Three big announcements at Mozilla Festival 2012:</h2> | ||
1) <b>Mozilla Webmaker badges.</b> Growing our new global movement for teaching the world the web. Launching Webmaker badges: a new way to teach and reward digital skills. | * 1) <b>Mozilla Webmaker badges.</b> Growing our new global movement for teaching the world the web. Launching Webmaker badges: a new way to teach and reward digital skills. | ||
2) <b>Launching the new Mozilla Popcorn app.</b> The "1.0" version of our app that makes it easy for anyone to enhance, remix and share web video. | * 2) <b>Launching the new Mozilla Popcorn app.</b> The "1.0" version of our app that makes it easy for anyone to enhance, remix and share web video. | ||
3) <b>Knight-Mozilla OpenNews</b>. Announcing the 2013 OpenNews Fellows, in conjunction with the New York Times, BBC, The Guardian and others. | * 3) <b>Knight-Mozilla OpenNews</b>. Announcing the 2013 OpenNews Fellows, in conjunction with the New York Times, BBC, The Guardian and others. | ||
<h3>Mozilla Webmaker: Teaching the world the web. Together.</h3> | <h3>Mozilla Webmaker: Teaching the world the web. Together.</h3> | ||
[[image:Mozilla_2013_priorities.png|650px]]<br><br> | [[image:Mozilla_2013_priorities.png|650px]]<br><br> | ||
<b>Going big in education and digital literacy</b> | <b>Mozilla: Going big in education and digital literacy</b> | ||
* Mozilla Webmaker is a new program from Mozilla, the global non-profit community and makers of Firefox. | * Mozilla Webmaker is a new program from Mozilla, the global non-profit community and makers of Firefox. | ||
* Webmaker is one of Mozilla's three main priorities for 2013, alongside Firefox and [http://www.mozilla.org/en-US/firefoxos/ Firefox OS.] | * Webmaker is one of Mozilla's three main priorities for 2013, alongside Firefox and [http://www.mozilla.org/en-US/firefoxos/ Firefox OS.] | ||
* Webmaker reflects Mozilla's commitment to | * Webmaker reflects Mozilla's commitment to investing in learning and web literacy | ||
<b>Make something amazing with the web. Learning as you go.</b> | <b>Make something amazing with the web. Learning as you go.</b> | ||
| Line 19: | Line 19: | ||
* Mozilla wants to help millions of people move from *using* the web to *making* the web. Giving them the skills they need to take greater control of their online lives, spread digital literacy, and creating a more web literate planet. | * Mozilla wants to help millions of people move from *using* the web to *making* the web. Giving them the skills they need to take greater control of their online lives, spread digital literacy, and creating a more web literate planet. | ||
http://media.smashingmagazine.com/wp-content/uploads/2012/09/mozilla-webmaker.jpg | http://media.smashingmagazine.com/wp-content/uploads/2012/09/mozilla-webmaker.jpg | ||
<b> | <br><b>Webmaker has four key ingredients:</b> | ||
* 1) <b>Tools</b>. Authoring tools and software. There are three core Webmaker tools: Popcorn, Thimble, and the X-Ray Goggles. Popcorn enhances and remixes web video. Thimble makes it easy for anyone to start creating web pages, learning as they go. The X-Ray Goggles make it easy for you to see how the building blocks of the web work. https://webmaker.org/tools | * 1) <b>Tools</b>. Authoring tools and software. There are three core Webmaker tools: Popcorn, Thimble, and the X-Ray Goggles. Popcorn enhances and remixes web video. Thimble makes it easy for anyone to start creating web pages, learning as they go. The X-Ray Goggles make it easy for you to see how the building blocks of the web work. https://webmaker.org/tools | ||
* 2) <b>Projects</b>. Practical starter projects, how-tos and recipes. Designed to help youth and novices make something amazing with the web fast. From tweaking your blog template to building apps that can change the world. https://webmaker.org/projects | * 2) <b>Projects</b>. Practical starter projects, how-tos and recipes. Designed to help youth and novices make something amazing with the web fast. From tweaking your blog template to building apps that can change the world. https://webmaker.org/projects | ||
* 3) <b>Community</b>. A global community of youth, digital creators, and especially INSTRUCTORS and EDUCATORS. People involved in teaching web skills and spreading digital literacy. Webmaker is more than a product -- it's a big tent for everyone involved in teaching tech and digital skills. | * 3) <b>Community</b>. A global community of youth, digital creators, and especially INSTRUCTORS and EDUCATORS. People involved in teaching web skills and spreading digital literacy. Webmaker is more than a product -- it's a big tent for everyone involved in teaching tech and digital skills. https://webmaker.org/events | ||
* 4) <b>NEW: Badges</b>. <b>These will be announced for the first time at the Mozilla Festival</b>. Webmaker Badges provide *recognition* and visual achievements for the skills learners acquire through Webmaker. Like Boy or Girl Scouts for the web. It's a whole new way to teach, learn and display digital learning. | * 4) <b>NEW: Badges</b>. <b>These will be announced for the first time at the Mozilla Festival</b>. Webmaker Badges provide *recognition* and visual achievements for the skills learners acquire through Webmaker. Like Boy or Girl Scouts for the web. It's a whole new way to teach, learn and display digital learning. | ||
* NAME AND ROLE: Mark Surman, Executive Director, Mozilla. Or Matt Thompson, Communications Director, Mozilla Foundation @OpenMatt matt [at] mozillafoundation [dot] org | |||
* CONTACT DETAILS: 1 416 577 2080 | |||
* QUOTES: | |||
** "Mozillians are people who make things. Moving people from consumption to creation is Mozilla’s goal.” – Mitchell Baker, Mozilla Chair / Chief Lizard Wrangler | |||
** "We want <em>everyone</em> to tap the full creative power of the web. It’s not just about tech. It’s about anyone and everyone interested in the possibilities the web has to offer, coming together and sharing their skills and expertise." -- Mark Surman, Executive Director, Mozilla | |||
** “The web is becoming the world’s second language, and a vital 21st century skill — as important as reading, writing and arithmetic. It’s crucial that we give people the skills they need to understand, shape and actively participate in that world, instead of just passively consuming it. That maker spirit and open ethos is vital to Mozilla, our partners, and the web.” -- Mark Surman, Executive Director, Mozilla | |||
* BIO: A community activist and technology executive of 20+ years, Mark currently serves as the Executive Director at Mozilla, makers of Firefox and one of the largest social enterprises in the world. At Mozilla, he is focused on using the open technology and ethos of the web to transform fields such as education, journalism and filmmaking. Mark has overseen the development of Popcorn.js, which Wired has called the future of online video; the Open Badges initiative, launched by the US Secretary of Education; and the Knight Mozilla News Technology Partnership, which seeks to reinvent the future of digital journalism. Prior to joining Mozilla, Mark was awarded one of the first Shuttleworth Foundation fellowships, where he explored the application of open principles to philanthropy. | |||
* LOGOS: '''Logos'''<nowiki>: </nowiki>[https://www.dropbox.com/sh/cxg55av4l60140g/uBUGwDaQoA Mozilla Festival] | [https://assets.mozillalabs.com/Brands-Logos/Webmaker/ Mozilla Webmaker] | [https://blog.mozilla.org/press/media-library/ Mozilla and Firefox] | |||
* '''Photos'''<nowiki>: </nowiki>[http://www.flickr.com/photos/mozilladrumbeat/favorites/ Mozilla Flickr favorites] | Best from last year's Festival [http://www.flickr.com/photos/mozilladrumbeat/galleries/72157627965849097/ 1] [http://www.flickr.com/photos/mozilladrumbeat/galleries/72157627966228025/ 2] [http://www.flickr.com/photos/mozilladrumbeat/galleries/72157627967420803/ 3] | Best of Summer Code Party [http://www.flickr.com/photos/mozilladrumbeat/galleries/72157631590359710/ 1] [http://www.flickr.com/photos/mozilladrumbeat/galleries/72157631590759165/ 2] | [http://www.flickr.com/photos/mozilladrumbeat/galleries/72157629520245479/ Photos approved for press use] | |||
* '''Poster and postcard'''. [https://www.dropbox.com/sh/pyt67gusp3r92gk/aMhlTdGiO_ Source files] [http://www.google.com/webfonts#UsePlace:use/Collection:Open Sans OpenSans font] '''' | |||
* '''Web assets'''. Banners for websites, blogs etc. ''(coming soon)'' | |||
* PHOTO: | |||
* PHOTOS OF WEBMAKER AT WORK: | |||
* VIDEOS / DEMOS: | |||
* USEFUL LINKS: | |||
<h4>Introducing Mozilla Webmaker badges: a new way to teach and learn digital skills</h4> | <h4>Introducing Mozilla Webmaker badges: a new way to teach and learn digital skills</h4> | ||
<ul> | <ul> | ||
* Mozilla Webmaker provides an exciting new way to make and learn digital skills | * Mozilla Webmaker provides an exciting new way to make and learn digital skills | ||
* Now with Mozilla Webmaker <b>badges</b>, users will be able to earn *recognition* for those skills and achievements as well. | * Now with Mozilla Webmaker <b>badges</b>, users will be able to earn *recognition* for those skills and achievements as well. | ||
* As youth and others learn webmaking fundamentals like making their own web pages, remixing web video, and understanding how the web's building blocks work | * As youth and others learn webmaking fundamentals through Webmaker.org -- like making their own web pages, remixing web video, and understanding how the web's building blocks work -- they can earn digital "badges," visual symbols of their skills and achievements, that provide a lasting record of what they've learned. | ||
* These badges can then be displayed on their personal profile. This allows them to show off their skills to teachers, classmates, peers and future colleges, universities, colleagues or employers. Unlocking new opportunities and motivations. | * These badges can then be collected and displayed on their personal profile. This allows them to show off their skills to teachers, classmates, peers and future colleges, universities, colleagues or employers. Unlocking new opportunities and motivations. | ||
* The first set of Webmaker badges focuses on HTML and CSS, the core building blocks that make up most web pages. More advanced badges will follow. | * The first set of Webmaker badges focuses on HTML and CSS, the core building blocks that make up most web pages. More advanced badges will follow. | ||
* Webmaker badges reflects Mozilla's commitment to going big in education and learning, and empowering a new generation of digital creators and webmakers. | * Webmaker badges reflects Mozilla's commitment to going big in education and learning, and empowering a new generation of digital creators and webmakers. | ||
* Webmaker badges also offer an example and free, open source framework that other organizations can follow. The badges are issued using Mozilla's [http://openbadges.org/en-US/ OpenBadges software], which makes it easy for any organization to issue, manage and display digital badges for learning across the web.<br> | * Webmaker badges also offer an example and free, open source framework that other organizations can follow. The badges are issued using Mozilla's [http://openbadges.org/en-US/ OpenBadges software], which makes it easy for any organization to issue, manage and display digital badges for learning across the web.<br> | ||
<li><strong>Your name and role</strong>: Carla Casilli, Webmaker Badges + Content Team Lead</li> | <li><strong>Your name and role</strong>: Carla Casilli, Webmaker Badges + Content Team Lead</li> | ||