Webmaker/2013plans: Difference between revisions

Webmaker/2013plans (view source)

182 bytes added , 19 November 2012

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 .4 We make stuff people like: it's beautriful and compelling<br>
-=== 5. Tell the Mozilla story well, inspire people to get involved ===
+=== 5. Tee up solid long term funding and resource base ===
 <br>
-.1 Tell one Mozilla story; build brand architecture, core narrative, and brand book <br>
+Metric: ratio of restricted to unrestricted funds<br>
-.2 Deploy strong 'non-profit' elements throughout all Mozilla channels <br>
+<br>
-.3 Raise the communications bar; simple messaging, integrated comms, regular blogs/video <br>
+.1 Webmaker message successful w/ individual donors, $1M/in 2013<br>
-.4 Build awareness of Mozilla as web-maker/learning org with public, media, and Mozillians <br>
+.2 First major gifts landed, most likely going to Hive in London and NYC<br>
+.3 Grants portfolio balanced, more big grants directly tied to Webmaker<br>
+===6. Establish a regular flow of new product ideas===
+<br>
+Metric: ???<br>
+<br>
+Prototype hackable games for learning<br>
+Explore mobile webmaking beyond simple content capture<br>
+Establish a culture and process for new ideas getting into product (Hive)<br>
 ==Planning Schedule==