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** Being a Mozillian is a journey: https://davidwboswell.wordpress.com/2013/11/15/being-a-mozillian-is-a-journey/ | ** Being a Mozillian is a journey: https://davidwboswell.wordpress.com/2013/11/15/being-a-mozillian-is-a-journey/ | ||
== METRICS == | |||
https://wiki.mozilla.org/Webmaker/Get_Involved | |||
Bugzilla whiteboard: [workweek][workweek-metrics] | |||
* When: | |||
** Mon: Testing and Optimisation | |||
** Tues: Webmaker Dashboard | |||
** Weds morning: Google Analytics for Developers. Weds aft: Google Analytics for Noobs. | |||
** Thurs: Web Literacy Metrics | |||
'''Goal:''' | |||
Knowledge transfer and establish working processes. Best practises for building metrics into all of our software. Running data analysis, A/B tests, and campaigns. | |||
''' Owner: Adam ''' | |||
* Scrum tasks | |||
** Testing and Optimisation: Set up an A/B test for Webmaker.org | |||
** See some of the tests MoCo have been running on Mozilla.org | |||
** Add Optimizely tracking tag to webmaker | |||
*** TICKET: [link] | |||
** Agree on process for setting up, recording and sharing A/B tests | |||
*** TICKET for shipping this documentation: [link] | |||
** Set up an A/B (or MVT) test somewhere on webmaker | |||
*** TICKET: [link] | |||
** BOOTCAMP: Google Analytics for Developers | |||
*** Show how to record site interactions with Googla Analytics. 'Event tracking.' Show the Documentation and Analytics Module https://github.com/mozilla/webmaker-analytics. | |||
*** Then bake this into our ongoing development process. | |||
*** BOOTCAMP: Google Analytics for Noobs | |||
*** Bring your questions about Webmaker stats and we'll work through the exploration together. List your questions on this pad: https://etherpad.mozilla.org/Google-Analytics-Questions | |||
** Ticket additional tracking we want to implement | |||
*** TICKET: [link] | |||
** Ticket tests we want to run based on our insight | |||
*** TICKET: [link] | |||
* Webmaker Dashboard | |||
** Update the site metrics dashboard for Webmaker.org. | |||
Which metrics are currently used to make decisions? KPIs vs FYIs. | |||
*** TICKET: [link] | |||
Ship a public metrics dashboard for Webmaker.org. Drawing on the Webmaker engagement ladder https://wiki.mozilla.org/Webmaker/Get_Involved | |||
*** blocker / design challenge: understanding & documenting the Webmaker "user" and "supporter" conversion points. Work with Engagement Ladder track on this. | |||
*** TICKET: [link] | |||
* Literacy Metrics | |||
** Ship a draft definition of the metrics that indicate someone is becoming more web literate | |||
*** TICKET: [link] | |||
** Ship a plan/tickets on how we can test this theory and implement extra tracking we may need | |||
*** TICKET: [link] | |||
'''For Discussion:''' | |||
* Other tools we want to explore / existing tools we should use more | |||
* Investigate Mozilla's Tableau infrastructure and decide: | |||
** What is it good for, for webmaker? | |||
** Next actions to make use of it | |||
''' Prep work ''' | |||
* Check you have access to Google Analytics for webmaker. Add you name here if you don't: | |||
*** TICKET: https://bugzilla.mozilla.org/show_bug.cgi?id=965328 | |||
Ship Webmaker developer documentation on Google Analytics Events Tracking | |||
TICKET: https://bugzilla.mozilla.org/show_bug.cgi?id=962753 | |||
Setup an example of event tracking on webmaker sites w/c 20th | |||
TICKET: https://bugzilla.mozilla.org/show_bug.cgi?id=964771 | |||
Get access to Optimizely for Adam (status?) Done | |||
Add Optimizely Tags to webmaker sites we want to test | |||
TICKET: [link] | |||
Requested Reading | |||
(Optional) Adam's talk on conversion rates: http://9slides.com/Talks/Things-they-don-t-tell-you-about-conversion-rates\ | |||
Adam's old template for recording A/B tests: https://docs.google.com/document/d/1F2KNMZsUdNNHINCKWnDB4IE1qU8LlxCRGTxzzPcf_7E/edit | |||
For using tableau: https://mana.mozilla.org/wiki/display/BIDW/Getting+Started+with+Tableau?src=search | |||
WIP: Initial gathering of contributor numbers across all mofo https://etherpad.mozilla.org/stresstesting-mofo-contributor-definitions | |||
== DevOps: making code contributions easier == | == DevOps: making code contributions easier == | ||