Confirmed users
378
edits
AllHands: Difference between revisions
Jump to navigation
Jump to search
→Wed
EricaSackin (talk | contribs) (→Tues) |
(→Wed) |
||
| Line 124: | Line 124: | ||
==Wed== | ==Wed== | ||
<br> | |||
===Fill the Funnel, MoFos. Shipping the Maker Party Marketing Plan=== | |||
<b>Time</b>: 9:30 Wednesday | |||
<br/><b>We ran a great, multi-channel marketing campaign around money: the EOY campaign. Now we need to do it about people.</b> This session is an applied, tactical planning session for breaking our Maker Party marketing into defined assets, scheduled, and tasks. The Webmaker team has kicked ass and shipped a product. Now it's on us to get people to use it. | |||
<br/><b>Context</b>: This, but for people: https://fundraising.mozilla.org/campaign-overview/<br | |||
/><b>Lead</b>: Geoffrey, Erica S, Hannah<br | |||
/><b>Collaborators</b>: Amira, Erika D., Lainie, Andrea<br | |||
/><b>Deliverable: </b>A detailed marketing plan and schedule, broken out across the bugs.<br> | |||
<b>Tags</b>: [allhands] [Maker Party 2014] [MarketingPlan] | |||
<onlyinclude> | |||
<div style="align:left;"> | |||
<bugzilla> | |||
{ | |||
"whiteboard": "[Maker Party 2014] [MarketingPlan]", | |||
"include_fields": "id, summary, whiteboard, assigned_to, status", | |||
"maxrows":"50", | |||
"order": "bug_id" | |||
} | |||
</bugzilla> | |||
</div> | |||
</onlyinclude> | |||
===Learning from Users: usability testing our Engagement Ladder=== | ===Learning from Users: usability testing our Engagement Ladder=== | ||