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Engagement/Brand Engagement/Events Team/Big 5 2014

2,031 bytes added, 17:49, 15 July 2014
Created page with "= Welcome to "The Big 5" Events Page! = Items on this page are relative to the Apps & Marketplace team's campaign to have a significant, increased presence at 4 large develop..."
= Welcome to "The Big 5" Events Page! =

Items on this page are relative to the Apps & Marketplace team's campaign to have a significant, increased presence at 4 large developer events between June and December 2014.

== Selection Criteria ==
* Events must be "large." This means there must be more than 1000 attendees at the event.
** Note: The original request was for 4 large events, but as JSConf EU is 500 attendees, we added it as a 5th event.
* We looked to reach developers from each of the following developer communities: web builders/creators, open source, gaming, and mobile.
* Geography factored into the event selection process in that we sought to choose events that are being held in areas where we have a significant Mozilla community.

== The Big 5 ==
1. Open Source Conference – Jul. 20-24, Portland, OR
2. BrazilJS – Aug. 21-22, Porto Alegre, Brazil
3. JSConf EU – Sep. 13-14, Berlin, Germany
4. GDC Next/ADC – Nov. 3-4, Los Angeles, CA
5. Øredev – Nov. 5-7, Malmö, Sweden

== Goals and Objectives ==
* We're seeking to have increased visibility at each of these events. We want event attendees to know Mozilla is here, Mozilla is doing awesome things, and Mozilla is a web champion.
* The events are serving as vehicles for accelerated achievement of the Marketplace, Dev Tools, and Dev Rel teams' goals, which ultimately support the overall Project's goals for 2014 as well.
* Guerrilla, or creative and nontraditional, marketing techniques are being employed to bolster Mozilla's presence and augment more traditional event activities such as speakers, a booth, workshops, etc.

== Want to get involved? ==
If you'd like to get involved in any of these events, by contributing your ideas, your time, your presence, etc., please reach out to the following Content Leaders for each event:
* OSCON - [<a href="mailto:bkerensa@mozillausa.org">Send email</a> Benjamin Kerensa
* BrazilJS – Jeff Griffiths
* JSConf EU – Dave Camp
* GDC Next/ADC – Bertrand Neveux
* Øredev – Christian Heilmann
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