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Mobile/ProductPlanning/Notes-2014-07-22: Difference between revisions
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Mobile/ProductPlanning/Notes-2014-07-22 (view source)
Revision as of 15:08, 22 July 2014
, 22 July 2014→Something to Think About
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===Something to Think About=== | ===Something to Think About=== | ||
Today, [http://www.channelnewsasia.com/news/asiapacific/china-s-xiaomi-unveils/1276732.html Xiaomi released it's Mi4 flagship phone today] for $320-400. The news isn't really about the Mi4 - although it's a nice looking phone - it's around how Android handset prices are continuing to see downward pressure. $350-400 is the new sweet spot for super phones. It's eating into the profit margins of organizations like Samsung (draw parallels to Sony as you see fit), and making a whole lot of power even more accessible for Android users. <br /> | Today, [http://www.channelnewsasia.com/news/asiapacific/china-s-xiaomi-unveils/1276732.html Xiaomi released it's Mi4 flagship phone today] for $320-400. The news isn't really about the Mi4 - although it's a nice looking phone - it's around how Android handset prices are continuing to see downward pressure. $350-400 is the new sweet spot for super phones. It's eating into the profit margins of organizations like Samsung (draw parallels to Sony as you see fit), and making a whole lot of power even more accessible for Android users. <br /> | ||
'''Why we should care:''' We consistently see metrics that more than 2/3 of buyers will spend more than $150 on their phone. The downward push on prices for hardware that continues to grow in capability and performance means even more people will be able to take advantage of a full-featured web on (what is usually) their primary communications and computing platform. | '''Why we should care:''' We consistently see metrics that more than 2/3 of buyers will spend more than $150 on their phone. The downward push on prices for hardware that continues to grow in capability and performance means even more people will be able to take advantage of a full-featured web on (what is usually) their primary communications and computing platform. | ||
===Worth a Read=== | ===Worth a Read=== | ||