Summit2008/Sessions/Proposals/Growth in Asia

Session Title

Growing Mozilla in Asia

Session Leaders

• Gen Kanai

Summary

With Firefox growing past 20% in the US and past 30% in Europe, Mozilla's next focus needs to be on Asia, South Asia, SE Asia and Asia-Pacific. How should Mozilla best grow our community of users in the part of the world where we have traditionally lagged?

NOTE: This discussion will not cover Japan or China or India specifically as those topics are addressed in separate presentations.

Agenda

• Overview of Asian Internet trends
• Current situation in specific Asian locales
  • Specific focus on areas where Mozilla has active communities or localizations
  • Indonesia
  • Korea
  • Mongolia
  • Taiwan
  • Sri Lanka
  • others including Australia, Philippines, Malaysia, Thailand, Vietnam, and more
• Open discussion

Estimated length

• 60 minutes

Expected turnout

• 40 people

Equipment needs

• Projector