Drumbeat/events/Festival/program/Educating your users

Encourage Content Reuse: Educate your users!

• Contact: Jane Park (janepark at creativecommons dot org)
• Team: Alison Jean Cole, P2PU; Delia Browne, P2PU; Jane Park, Creative Commons

Summary

One barrier to content reuse is a lack of education around openly licensed content and its associated freedoms--how to use, adapt, and remix content to realize the full collaborative potential that is enabled by Creative Commons licenses. This session will consist of identifying specific gaps in education around content reuse, coming up with recommendations for addressing these gaps, and developing a plan, strategy, or product based on this recommendation. This session will span the length of two sessions.

What do you want to achieve?

Possible outcomes are..

• best practices guides on how to reuse content
• case studies, or compelling stories, of people or projects who have reused content
• a pithy explanation of CC BY-SA or other licenses
• motivational skits, etc.

Basically, we want to be as creative as possible!

Who should come? How many? For how long?

Anyone who wants to encourage better reuse of open resources or help improve education around CC licenses, including content providers, individual creators, and P2PU community members. This session will be roughly 2 hours, and though people can join the break-out groups later on, the foundation for the session will be set from 10:30-11:20.

Schedule

• Introduction to OER, CC licenses, licenses for reuse and compatibility 10 min
• Break-out into groups of 5-6, identify 3 barriers/gaps to education around content reuse 15 min
  • Report back 10 min
• Break-out into same groups, come up with 3 recommendations to overcome one of those barriers 15 min
  • Report back 10 min
• Break-out again, develop one recommendation - plan, strategy, or product 30 min
• Present to group! 15-20 min

What will they do when they get there?

• 1) Identify specific gaps in education around content reuse
• 2) Come up with recommendations for addressing these gaps
• 3) Develop a plan, strategy, or product based on recommendations.
• 4) Present to the group

What will you / they have at the end?

The building blocks and raw materials for creating a framework for OER about OER---in the form of open content reuse/remix guides, license tutorials, or short, funny, inspirational videos.

Notes from Thursday

Group 1

BARRIERS

• 1 - search
• 2 - attribution
• 3 - license information attached to the resource

RECOMMENDATIONS for Attribution

• 1 - top level - sites that give step by step instructions that can be easily adapted to different contexts
• 2 - concrete - what to include in the attribution: link, copyright info (timespan), license link
• 3 - technical - this info should be in metadata of resource files themselves

(Group 1 & 2)
DESIGN for Attribution Generator Flickr has an embed code-- put attribution into it.

SPECIFICATIONS for attribution generator Attribution generator (such as license generator). We want a browser plugin and platform plugin that will export the metadata around the object to produce a formatted attribution.

Browser plugin specifications:

• title, author, url, CC license, link to the cc license
• formats: html (RDFa), plain text
• fashion after bit.ly plugin

Platform plugin specifications:

• button, pop-up html or plain text
• content page
• author experience

Group 3

BARRIERS

• 1 - attribution, silo guides
• 2 - discomfort with reusing in general
• 3 - confusions around license terms in general

RECOMMENDATIONS Attribution - recommendations

• 1 - automated attribution building tool/widget for platforms (ie. Flickr, Wikipedia, drupal, WP, ccMixter, etc.)

---ie. Yale OCW, academic journals, citation builders

• 2 - social norms to reinforce attribution behavior

(Group 1 & 3)
DESIGN for Attribution Generator Flickr has an embed code-- put attribution into it.

SPECIFICATIONS for attribution generator Attribution generator (such as license generator). We want a browser plugin and platform plugin that will export the metadata around the object to produce a formatted attribution.

Browser plugin specifications:

• title, author, url, CC license, link to the cc license
• formats: html (RDFa), plain text
• fashion after bit.ly plugin

Platform plugin specifications:

• button, pop-up html or plain text
• content page
• author experience

Additional background and context

Current P2PU resources around open content reuse and licensing (that could use adapting into different formats, improvement, distilling):

• P2PU Copyright Tutorial: http://wiki.p2pu.org/copyright-tutorial
• P2PU Finding Open Resources: http://wiki.p2pu.org/finding-open-resources
• P2PU Choosing an Open Licence: http://p2pu.org/license

Current resources for educators from CC Australia:

• http://www.smartcopying.edu.au/scw/go

Current CC videos, case studies and resources

• http://creativecommons.org/videos/
• http://wiki.creativecommons.org/Casestudies
• http://wiki.creativecommons.org/Marking