Learning/2015

< Learning
Revision as of 20:24, 28 November 2014 by Taliesan (talk | contribs) (→‎1) Webmaker: Added marketing language)

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The Plan

Mozilla Learning in 2015
http://mzl.la/mozilla_learning_2015

  • ^ Start here. The high-level plan.

 

1) Webmaker

PRODUCT

Focused on learners and makers. Grow our base of engaged users. Lower barriers to participation. Emphasize mobile. Build community features that lead to more sustained involvement. Add online mentoring into the product. Work with Engagement Team to market to individual learners and the public. Experiment w. integrating Webmaker into Firefox and Firefox OS (aka "MakerFox.")

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2) Mentor Networks

PROGRAM

Focused on teachers and mentors. The ground game. Local organizing. Grow events, clubs and hives. Move and use the parts of the product that work -- uncouple the parts that don't. "teach.webmaker.org" as a global hub. Continue building curriculum and credentialing. Teach digital skills, web literacy, open ethos -- whether our tools or others'. Work with Engagement Team on "sales" into partnerships with access to lots of mentors and teachers. Keep events platform and badges platform. Give local clubs and hives their own web presence.

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3) Leaders & Fellows

LEADERSHIP DEVELOPMENT

Focused on leaders and fellows. Develop leaders to protect the open web. Build a long-term plan for a Mozilla leadership development program. Roll in great work from Fellowship programs -- Open News, Science Lab, Policy. Not all of it needs to fit here -- but find points of connection and wider theme / story. Lay the groundwork for Mozilla's global, community-based learning and leadership arm.

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Supporting Documents