Growth Team/Projects/Firefox Firstrun Improvements 2015

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This page contains all of the important details for Project Firstrun Improvements 2015.

Project Description

Project Goals

The goals of the this project is getting more people to start the tour and more of those people to finish. The growth theory is that if more people know how to use the product, those users will drive more usage and be retained longer.

  • Improve tour start rate to 25%
  • Improve tour completion rate to 50%

Project Information

  • Communications Channel(s): IRC #growth
  • Team members (RASCI)
  • Notes & Meetings Hub

Project Management

  • Project & deliverable timeline
  • bug xxxxxxxx v1.0 Project Tracking Bug
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