MozCampAsia2012/Schedule/desktopandmobile/Using Activity Logs To Improve Mobile UX

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Title of Session (should also be the title of your Wiki page): Using Activity Logs to Improve Mobile UX

Facilitator(s): Ilana Segall

Are you paid or volunteer staff?: paid

Area of Contribution (Team Name): Quantitative User Research

How are you currently involved with the community?: The quantitative user research team uses input from several million users of Test Pilot (https://testpilot.mozillalabs.com/) to help make decisions about changes to the UI of Firefox, gather information through surveys, and test the efficacy/effect of new features. We also occasionally use Test Pilot to perform experiments brought to us by community members (for personal/academic research, etc.) that can benefit from surveying the Test Pilot audience.

Location of Work (where do you reside?): San Francisco and Mountain View, CA

Talk Length (please choose between 30, 60, 90, 120 minutes): 60 min

Summary: Before MozCamp, several Mozilla employees will be using an add-on for Firefox Android to collect (non-identifiable) information about their usage of various chrome elements and some settings. During the session, we will discuss how to create hypothesis about this usage, analyze the logs to validate or refute a hypothesis, and come up with actionable plans to deliver to designers. We will have prepared a few interesting outcomes before the session to present, as well.

How your session furthers the MozCamp Goals: This session will educate the public on what data we use to make decisions in Firefox desktop, and how we can use a similar approach on mobile. Additionally, it will encourage users to become a part of any data collection efforts we have in the future, and demonstrate to users that the features we design for Firefox for Android can come from concrete data from users like them.

Expected Outcome or Deliverable: Users will come up with some specific ideas for Test Pilot for Android studies, and learn more about our process for choosing and vetting designs for our software.

Desired Audience Type or Skill-set: Mozilla community of all skill levels, but particularly those with analytical/statistical or user experience backgrounds.

Equipment Needs (Video projector already included): Whiteboard, whiteboard markers, post-its


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