Engagement/Product Marketing: Difference between revisions
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| Line 19: | Line 19: | ||
|Chad Weiner | |Chad Weiner | ||
|cweiner at mozilla dot com | |cweiner at mozilla dot com | ||
|San Francisco | |San Francisco, US | ||
|Director Consumer outbound marketing strategy | |Director Consumer & Developer outbound marketing strategy | ||
|- | |- | ||
|Sam Mott | |Sam Mott | ||
|smott at mozilla dot com | |smott at mozilla dot com | ||
|San Francisco | |San Francisco, US | ||
|Firefox Android outbound marketing strategy | |Firefox Android outbound marketing strategy | ||
|- | |- | ||
| Line 31: | Line 31: | ||
|London, UK | |London, UK | ||
|Marketplace and and Add-ons outbound marketing strategy | |Marketplace and and Add-ons outbound marketing strategy | ||
|- | |||
|John Bernard | |||
|jbernard at mozilla dot com | |||
|London, UK | |||
|Director Firefox OS outbound marketing strategy | |||
|- | |- | ||
|Grace Jimenez | |Grace Jimenez | ||
| Line 39: | Line 44: | ||
|Laura Forrest | |Laura Forrest | ||
|lforrest at mozilla dot com | |lforrest at mozilla dot com | ||
|San Francisco | |San Francisco, US | ||
|Firefox Desktop outbound marketing strategy | |Firefox Desktop outbound marketing strategy | ||
|- | |- | ||
| Line 50: | Line 55: | ||
|pfinch at mozilla dot com | |pfinch at mozilla dot com | ||
|Eskilstuna, Sweden (middle of nowhere) | |Eskilstuna, Sweden (middle of nowhere) | ||
| | |Director of Product Strategy | ||
|- | |- | ||
|Margaret Schroeder | |Margaret Schroeder | ||
Revision as of 06:22, 12 December 2012
| Product Marketing | |
| Team Lead: David Slater | Mailing List: pmm@mozilla.com |
| Our team is responsible for the promotion and adoption of Mozilla products and the Mozilla vision. Our primary responsibilities include positioning products, defining and implementing go-to-market product strategies, campaigns and activities, market research, and day-to-day marketing efforts in order to drive core product messaging, brand awareness, demand generation and user retention. | |
Team Roster
| Name | Contact | Location | Project Assignments |
| Chad Weiner | cweiner at mozilla dot com | San Francisco, US | Director Consumer & Developer outbound marketing strategy |
| Sam Mott | smott at mozilla dot com | San Francisco, US | Firefox Android outbound marketing strategy |
| Dan Horner | dhorner at mozilla dot com | London, UK | Marketplace and and Add-ons outbound marketing strategy |
| John Bernard | jbernard at mozilla dot com | London, UK | Director Firefox OS outbound marketing strategy |
| Grace Jimenez | gjimenez at mozilla dot com | Mountain View, US | Firefox OS outbound marketing strategy |
| Laura Forrest | lforrest at mozilla dot com | San Francisco, US | Firefox Desktop outbound marketing strategy |
| Diana Livits | dlivits at mozilla dot com | Toronto, Canada | Apps Partner Marketing |
| Patrick Finch | pfinch at mozilla dot com | Eskilstuna, Sweden (middle of nowhere) | Director of Product Strategy |
| Margaret Schroeder | mschroeder at mozilla dot com | Boston, US | User, Market, and Competitive Research |
| John Jensen | jjensen at mozilla dot com | Vancouver, CA | Platform, Labs, & Developer product strategy |
| Irina Sandu | isandu at mozilla dot com | Berlin, DE | Firefox Android and Firefox OS product strategy |
| Ria Joy | rjoy at mozilla dot com | Seattle, WA | Marketplace product strategy |
Projects
| Project Name | Description | Primary Contact |
| Marketing Reps (REMO SIG) | A part of the Mozilla Reps program will be dedicated to marketing and research activities and lead to the creation of an Engagement "task force" composed of local Mozilla Reps. | Gregory Jost |
| Feature Based Communications and Engagement | Moving to silent updates in Firefox changes the communications and engagement strategy for our users, the press and developers to a feature based model. | Laura Mesa |
How can you get involved?
Contact Us!
- Product Marketing Mailing List: pmm@mozilla.com
- Engagement Mailing List: marketing@mozilla.com
- Team IRC Channel: #pmm
Join the Marketing Reps Program
If you are interested in becoming a Marketing Rep (as part of the Mozilla Reps - REMO program), check out these pages for more information:
- What is Mozilla Reps and how to join?
- More details on Marketing Reps (who they are, what they do...)