Changes

Onboarding. From the moment someone first becomes aware of Firefox until we’ve fulfilled our promise to put them in control of their online life, we’re onboarding them. For a long time our new user onboarding flow has been a "default" experience—the result of many small decisions instead of a comprehensive plan. A large part of that is a result of how we’ve been organized internally—generally by touchpoint or feature. If you look at onboarding from the user’s point of view, you’ll see the work of many individual teams with their own agendas and goals (e.g., Firefox, Creative, Mozilla.org, Growth, Accounts, Legal, Marketing, PR, Hello, Privacy, Snippets, etc.).